![]() |
Image by timparkinson |
Use this as a metaphor for what is happening at every level of our economy and no one will have to wonder any longer about an 'objective' for the national Occupy movement. Substitute the word local park with clean energy, environmental protection, conservation, access to clean water, clean air, etc.
In New York, for example, Nestle’s Juicy Juice contributed $350,000 to build playgrounds in seven state parks. In California, Coca-Cola and Stater Bros. Markets have raised about $1.9 million to support reforestation and other state park preservation efforts. Most of these efforts come with recognition—on a playground sign, on a park pass—of the corporation’s contribution.
When a California firm called Government Solutions Group brokered a $7.5 million deal since 2004, chief executive Shari Boyer told Governing that this is not philanthropy but business: “These are partnerships. The corporation has to get something out of it.”
Asked how Coke products intersect with California’s state park mission, company spokesman Bob Phillips said Coca-Cola’s support of park restoration is part of its “live positively” platform, in which “sustainability is part of everything we do, particularly in this time of cost cutting and downsizing.” Phillips rejected the idea that Coca-Cola products were not in sync with parks’ health and environmental missions, noting instead that state parks “provide opportunities to be physically active.”
0 comments:
Post a Comment